As the programmers and testers racked up hundreds, then thousands of hours on IperiaVX - and consumed about as much in caffeinated drinks, no doubt - industry interest in IperiaVX continued to grow.

So before IperiaVX reaches general availability on June 26th, 2007, the only answer to growing demand is to show progress. And that’s what Iperia did, at Fall VON 2006 in Boston, and Spring VON 2007 in San Jose.

It wasn’t just the scent of hot dogs and the virtual batting cage that got people excited at Iperia’s Fall 2006 VON booth. It was the “Active Trader” demo, which showed how IperiaVX could help a financial services company integrate voice communications with CRM, news, and internal database applications. The result? Business moves faster, allowing the space and time for greater business development (and revenue).

And to top that at Spring VON 2007, Iperia got into the real estate business. Creating a fictitious company called “Ingrahm & Taylor,” the Iperia team demonstrated how calling one phone number, assigned to a single house, could lead to easily downloaded virtual tours, on-the-fly home showings, and automatically created prospecting lists for agents and brokers. And IperiaVX made it possible.

What’s on tap for Fall VON 2007 in Boston? It’s all very hush-hush at Iperia right now, but since it’ll be the first VON event after IperiaVX goes into general release, you can bet it’ll be a show-stopper.